During the Early 21st Century Avon sold man jewelry pieces are now collected and considered, Avon Vintage Jewelry. Avon was original founded by D.H. McConnell Sr. in 1886, the original location for the company was California and their original product sold was Perfume. During the 1920s, what we now consider the Avon Vintage Jewelry brand was called – “Avon Products Inc.” with a business model that more closely resembles what Avon is today.
The Avon Vintage Jewelry Brand we know now, back in the MidCentury sold old gifts, perfume, undergarments and of course, jewelry (among other things.) Avon’s business model for selling through official “sales representatives” in what we consider an MLM format, began in 1920s and continues to this day. Now, Avon Vintage Jewelry is collected by enthusiasts and would be considered a “Costume” Vintage jewelry brand as opposed to a “Fine Jewelry” or “Designer Jewelry” selling vintage pieces. Although, Avon did have many fine pieces that consisted of fine jewelry material such as gold, silver and semi-precious stones.